A Kuwaiti magazine writing about the abaya in the language of those who wear it
Abayat Kuwait started with a simple idea: one trustworthy reference for everything about the abaya in Kuwait — no disguised ads, just information tested in the market itself.
From a small Instagram account to Kuwait’s biggest abaya reference
In 2022 we began sharing our trips around Mubarakiya and Hawally. As questions about prices, fabrics and stores grew, we turned it into a specialist magazine written by a women-led team that knows the market.
Today we cover 11 sections, update price guides monthly and work with 60+ designers and stores in Kuwait — with a strict line between editorial and advertising.
Our editorial principles
Tested before recommended
We never recommend a store or fabric before trying or visiting it ourselves.
Ads are always labelled
All paid content is clearly labelled “Ad” or “Sponsored”.
Always up to date
We review price and store guides monthly and show the last update date.
Kuwaiti identity
Written from Kuwait for Kuwait, celebrating heritage like Sadu and the daffa.
Respect for readers
No clickbait, no content built on stereotypes.
Corrections policy
If we get it wrong, we correct publicly at the end of the article.
Editorial team
Kuwaiti women who know the market inside out
Noura Al-Otaibi
Prices & shopping editorHas followed Kuwait’s abaya market for 8 years, visiting shops and exhibitions monthly for accurate price guides and…
Her articlesDana Al-Kandari
Office & tips editorWrites about looks for working women in Kuwait and tests fabrics and cuts before recommending them.
Her articlesMariam Al-Rashidi
Designers & occasions editorFollows Kuwaiti abaya designers and covers fashion shows, weddings and occasion seasons.
Her articlesHaya Al-Mutairi
Fabrics & trends editorSpecialises in abaya fabrics, colour and cut trends, working with fabric shops in Mubarakiya.
Her articlesOur journey
The start
An Instagram account for shop tours.
Magazine launch
First 300 articles and 5 sections.
Price guide
Kuwait’s first monthly price guide.
Towards the Gulf
English edition and Gulf coverage coming.
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